Ubisoft announces The Crew – An open world racing game


The Crew is Ubisoft’s new IP. It’s an open world racing game where players can customize their vehicles and take over rival gang’s territory.

The game is set in the United States, with areas available from all over the country. Gameplay from Miami and South Beach was shown.

Emphasis was placed on the game’s multiplayer aspect. All events will be available in either singleplayer or multiplayer modes, with little difference between them. Players will be racing with both AI and real players.

No lobbies exist. As I said, there is little difference between singleplayer and multiplayer. The game seamlessly transitions from mode to the other. According to Ubisoft, The Crew is “the biggest game ever created”.

Customization looks really good. Cars can be built from scratch and broken down, piece by piece. A representative was shown creating a car using her tablet. Customization takes place in real time.

The following is a full blurb from the press release:

  • Key Takeaway
    The Crew is a revolutionary action-driving game developed exclusively for next-gen consoles and high-end PCs that leverages the new hardware capabilities to connect players online like never before. The Crew takes you and your friends on a reckless ride inside a massive, open-world recreation of the United States that is brimming with exciting challenges. Generous in content and tailored for the connected generation, The Crew is the next-gen game that redefines action-driving.
  • Product Description
    Take part in a relentless ride to infiltrate and overtake the 510s, a gang grown around Detroit’s illegal street racing scene. Your plan? Get a rep on the underground-racing scene and sabotage their activities city-by-city all across the United States. Maneuver through the bustling streets of New York City and Los Angeles, cruise down sunny Miami Beach or trek through the breathtaking plateaus of Monument Valley. Each locale comes with its own set of surprises and driving challenges to master. On your journey you will encounter other players on the road – all potentially worthy companions to crew up with, or future rivals to compete against. This is driving at its most exciting, varied and open.
  • Key Features
    Jump in and out seamlessly and build your crew of four through bonding or intense rivalry. Whether your objective is to takedown a convoy or to escape the police, achieving it with friends ensures a fresh experience each time you join in.
    The entire United States is your driving playground – all roads and everything in between. Every type of terrain imaginable is yours to master – from downtown city streets to suburbs, hillsides, cornfields, canyons, desert dunes or even race tracks.
    Continue the experience on iOS, Android tablets, and on the web. Keep track of your friends’ performances and tinker with your ride before playing it live to set new records, or send your crew on jobs on-the-go to gain more XP and parts.
    An extensive tuning system combining depth and simplicity allows you to collect cosmetic and performance parts and customize your licensed cars, according to your style and driving preferences.

The images for the game can be seen below.