Microsoft has dropped the official price of the Xbox One to $299 ahead of their E3 2016 conference. This makes Xbox One the cheapest current generation console when compared to the PlayStation 4, which currently retails at an official price of $349.
This news was revealed on the official Xbox website, you can check it out in the image below.
The new price for the console is now set at $299 in North America, 299€ in Europe and £279 in UK.
The console originally launched with a price tag of $499 that included the Kinect camera along with the full console. Microsoft later dropped Kinect altogether from the bundle and reduced the price to $399. The price was then dropped to $349 at last year’s E3. This is the third time the console will get a price drop after launching on November 2013.
Let us know what you think about this new price in the comments below.